To showcase U.S. Cellular’s stronger signal in the Middle of Anywhere, we set out to prove their signal strength with the ultimate test: streaming from Anywhere Explored.
Round 1
We streamed our journey through the wilds of Hebron, Maine to show we have strong coverage even on the back of a dogsled. Ride along for the journey to see our footprint from an unexpected perspective, and to see that no matter what you’re doing or where you’re doing it, U.S. Cellular is the network that will keep up with you, Anywhere Explored.
Zip through the best parts of our Maine adventure with our Anywhere Explore highlight video.
And check out the archived stream that let people follow along the dogsledding journey themselves.
Anywhere Explored I Dog SleddingRide along through the wilds of Maine on the back of a dog sled! We’re teaming up with Ultimate Dog Sledding Experience to bring you an adventure through the Middle of Anywhere with the help of our furry friends. #AnywhereExplored
Posted by U.S. Cellular on Wednesday, February 1, 2017
Round 2!
We went out for round two of Anywhere Explored, this time off the coast of Westport, Washington. The seas were as high as the dramamine intake, but we still walked away with a haul of fresh crab and fisherman’s tales.
Hit the highlights of our trip:
And my favorite piece: the Captain’s Log! I can’t believe we sold these zany and weird tweets.
Next up, cascading Big Bradley Falls in North Carolina! I’ll take being outside on the trail as my office any day of the week. Preferably every day, if only the WIFI was a little better.
We teased up the experience on Instagram before the highlight reel dropped:
The highlight video, posted after our Facebook Live:
Copywriters: Jill DeBiase and Cody Dummer
VP Associate Creative Director: Bill Knight
SVP Creative Directors: Rob Kottkamp, John Kearse
Producer: Eric Skvirsky
Editor: Jake Stafford
